A love ring (also referred to as a cock ring or penis ring) enhances the appearance of the penis making it stiff and firm. A love ring makes an erect penis harder and bigger by keeping blood from flowing from the penis back into the body. Using a love ring makes the penis more sensitive, which improves sexual play and makes orgasms more intense. They also prolong arousal and intensify your orgasms. Longer arousal periods satisfy your partner and allow your sex play to last longer.